Concept wahi, app nayi! By Hitisha Jain India is on mission AatmaNirbhar. While the people of the country may take their own time to shift to Indian products, the “digital world” is already winning this race. A couple of weeks back, the Government of India banned 59 Chinese apps amid demand to boycott Chinese products. […]
Category Archives: Digital Marketing
How brands are choosing to be aware while marketing their products
How brands are choosing to be aware while marketing their products? By Kritvi Paliwal Who benefits from advertising? The ad agency and the company which is advertising its product, you will say. But what if someone told you that you can help society at large through just one ad print or a single useful campaign!? […]
SKYPE STRUGGLING TO TOUCH “SKY” WHILE ZOOM “ZOOMED”!
SKYPE STRUGGLING TO TOUCH “SKY” WHILE ZOOM “ZOOMED”! Hitisha Jain “Hello”! “Hello!” Can you hear me? Why can’t I see you? Your video is hung! Should I reconnect?” Remember those days when video calling was a big thing but during the whole call, you used to adjust the network or your camera. Now, amid this […]
How digital penetration can help co’s survive
How digital penetration can help co’s survive By Kritvi Paliwal In today’s world of the World Wide Web, where 2.5 quintillion bytes of data is created on the internet every day*, companies can no longer afford to stay off the internet of things. A digital presence coupled with smart online marketing strategies and social media […]
Different Types of Digital Marketing
Different Types of Digital Marketing In the previous blog, we covered the basics of digital marketing and why it is important for your brand. Here we discuss its various types-digital marketing is broadly divided into six categories: Apart from these, there are several other types of digital marketing domains such as influencer marketing, mobile marketing, […]