Concept wahi, app nayi! By Hitisha Jain India is on mission AatmaNirbhar. While the people of the country may take their own time to shift to Indian products, the “digital world” is already winning this race. A couple of weeks back, the Government of India banned 59 Chinese apps amid demand to boycott Chinese products. […]
Author Archives: mediatect
How brands are choosing to be aware while marketing their products
How brands are choosing to be aware while marketing their products? By Kritvi Paliwal Who benefits from advertising? The ad agency and the company which is advertising its product, you will say. But what if someone told you that you can help society at large through just one ad print or a single useful campaign!? […]
The worldwide spread of Coronavirus apps
The worldwide spread of Coronavirus apps Michelle Gomes Go Corona! Corona Go! We’re all familiar with this phrase, aren’t we? COVID-19 is a respiratory disease caused by the coronavirus known as (SARS)-CoV-2. To help lighten the tense situation caused by the ‘deadly’ COVID-19 pandemic, people across the world have created songs, memes, jingles and what […]
SKYPE STRUGGLING TO TOUCH “SKY” WHILE ZOOM “ZOOMED”!
SKYPE STRUGGLING TO TOUCH “SKY” WHILE ZOOM “ZOOMED”! Hitisha Jain “Hello”! “Hello!” Can you hear me? Why can’t I see you? Your video is hung! Should I reconnect?” Remember those days when video calling was a big thing but during the whole call, you used to adjust the network or your camera. Now, amid this […]
How digital penetration can help co’s survive
How digital penetration can help co’s survive By Kritvi Paliwal In today’s world of the World Wide Web, where 2.5 quintillion bytes of data is created on the internet every day*, companies can no longer afford to stay off the internet of things. A digital presence coupled with smart online marketing strategies and social media […]